Last year PepsiCo ditched aspartame from Diet Pepsi in the US, having seen it fall out of favor with some consumers. Now it has announced it will launch an aspartame-sweetened version – ‘Diet Pepsi Classic Sweetener Blend’ – alongside aspartame-free Diet...
Aspartame-sweetened Diet Pepsi to return as 'classic' sub-brand
Aspartame, said PepsiCo in April 2015, “is the #1 reason why US consumers say they are drinking less diet cola, so we’re confident that with this change [to sucralose], consumers will come back into the Diet Pepsi franchise.” Today, with sales continuing...
Coca-Cola has seen ‘positive momentum’ in Greece despite challenging conditions, but remains cautious about the remainder of 2015. Meanwhile, aspartame-free Diet Pepsi hits shelves in the US… read on for more Beverage Bites.
PepsiCo is confident it can weather the prospect of increased regulation around sugary drinks, saying it holds the key to success with its diverse portfolio.
A Californian federal court has dismissed a lawsuit that argued consumers of Diet Pepsi and Pepsi One should be entitled to medical monitoring due to the alleged health risk posed by caramel coloring byproduct 4-MEI.
PepsiCo tells BeverageDaily.com that it seeks partnerships with ‘relevant and attainable designers’ who keep the focus on the Diet Pepsi brand rather than overshadow it.
PepsiCo has tweaked its US sweetening formula for Diet Pepsi to include acesulfame potassium as well as aspartame, a combination that Ajinomoto admitted today would boost the cola's sweetness potency.
As reports circulate suggesting PepsiCo is trialing an alternative sweetening system for Diet Pepsi, the company insists that it has no intention of altering the drink’s formula or taste.
OK, I confess, I am becoming fun averse. Given a choice between 24/7 full-on ‘fun’ and a cup of cocoa and an early night, as my years advance I’m inching closer to the jar of Green & Black’s and the light switch.
Arla Foods' new functional ingredient, Gaio tagatose, believed to
enhance toffee and mint flavour and prolong the sweetness delivery
in chewing gum, is to debut in the US market under Pepsi.